A STORY THAT FEELS LIKE HOME

BRITISH VIETNAMESE INTERNATIONAL SCHOOL’S ANNIVERSARY CAMPAIGN

For BVIS’s 15th anniversary, we created a children’s book that also works as a school brochure. It shares the school’s values in a simple, human way.

At the center is Lúa, a young heron searching for her place. The story is easy to follow, so both kids and parents connect with it right away. It lets the school introduce its environment, culture, and care through a format that feels close to home.

Printed books were sent to parents and displayed in BVIS’s library.
Read the full story here

Animation Video

An animated version of the book that brings Lúa’s journey to life, voiced by BVIS teachers and students:

Live Performance

A live performance by students that carries the story beyond the screen and onto the stage. The performance is a reflection of the same values in action, as students bring their own energy and voice to the narrative.

Social Media Competition

We also helped the school celebrate its core values while driving organic sharing and deeper community loyalty through a digital-led campaign.